Luxury Lingerie Shopping

Okay, before you say this article is written about men’s underwear and leave, please wait because this huge, men’s label also produces some fun women’s undergarments as well. But first, I just had to let you ladies know about the 2007 focus of bruno banani. I think it is no surprise that women take more pride in their underwear than men do, so bruno banani sent out his style wardens to strip search men to find out if it was true that eighteen percent of German men do not change their underwear daily. To combat this trend, the company launched their “We Fight Against the Horror” campaign with their special task force “bruno banani Underwear Control”. It apparently proved the message that bb is “not for everybody”, just as their slogan says.

So now that we have had our chuckle for the day, let’s take a peek at the “Funtastics” women collection. Comprised of camisoles, bras and assorted panties, the line comes in varied names such as Venus, Lover, Kiss, Persephone, Tender, Breeze and Mafia. The Honey set in pretty pink, white and green stripes includes a sweet panty with scalloped legs and fancy braided waistband. The Tune ensemble is a striking black collection with tiny white stripes and bold yellow accents on the neck of the camisole and bra straps.

Quickly perusing all the pieces together, one can see that the Funtastics Collection ranges from fun and playful sets, elegant and classic, as well as chic and sexy. The only drawback to the collection is the sizing seems to be limited or inconsistent as not all lines come in all sizes.

Definitely a serious designer collection, founded in 1993, bruno banani marketing has always been successful because it is unique and bb follows its own instincts rather than market fads. In addition to the latest “Underwear Control” campaign, the company has previously conducted “Adventure Tests” in the Rocky Mountains, Colorado, USA, the desert region of Ophir in Africa, and an eco-challenge in Australia.